The company was originally founded in 1967 by its Chairman Syed A. K. Masud. It all started with trading commodity items followed by supply and servicing of construction, irrigation and on site power generation equipments for development projects. Within the next couple of decades, the company began its core operation by representing world class manufacturers and turned out it to be one of the leading names in Bangladesh for supplying industrial engineering equipments. Dana Engineers International was set up in 1972 as an offshoot of Sobhan Trading Company establish in 1967 dealing in construction, irrigation and on site power generation equipment to many development projects. In addition supply of industrial raw materials, spare parts and all models of Champion Spark Plugs and servicing of equipment supplied, were also taken up. The company is dealing in power plants, earth moving machinery, engineering equipments, after market spare parts as distributor of:
- Broad Air Conditioning, China.
- Delta Electronics, Taiwan.
- Donaldson Company Inc. USA.
- Federal Mogul Inc., USA.
- Kobe Steel Ltd., Japan.
- Loos International, German.
- PowerCo Systems Ltd., UK.
- Terex Lifting, Italy.
- Terex Cranes Inc., USA.
- Transparent Energy Systems Pvt. Ltd., India.
- Waukesha Engine. Dresser Inc., USA.
In the 1990’s there was an industrial boom in Bangladesh which saw hundreds of garment, textile, ceramic, pharmaceuticals, steel manufacturing companies mushrooming throughout the country. Dana Engineers rode that industrial wave and became one of the biggest names in the country for the supply and servicing of industrial gas generators. Over the next years, the company branched out into various other business entities like co-generation, turnkey HVAC solutions, energy auditing e.t.c.
Apart from trading and engineering related service oriented businesses the group added its first manufacturing unit DANA Sweater Industries Ltd which is the state-of-the-art sweater manufacturing factory in the country. This saw the birth of a very successful garment buying house and label manufacturing plant as well. The company then branched into transport and logistics by becoming the franchisee of Europcar, the global brand for car rental services of Europe. Within this sector, Dana Group also added a highly successful travel agency business followed by a freight logistics company complimenting its in house import and export businesses. Also in recent years, the company has got involved in developing an agricultural based project with a vision to explore the export market.
After more than 40 years since its inception Dana Group of Companies has more than 10 diverse business under its wing and it hopes to continue exploring opportunities and diverse further into new sectors.